I love that this was said…

“The closer we grow to our inner light, the more we feel the natural urge to share that light with others.  The meaning of work, whatever its form, is that it be used to heal the world.  Love is the most powerful fuel in any endeavor.  The most important question to ask about any work is ‘How does this serve the world?’”  Marianne Williamson


I believe the purpose of anybody’s life is to serve others and that the capacity in which you serve others (what you do) and the unique way you do it is your calling.


When you do your job – no matter what it is – think of yourself as a service provider.  Not just to your boss – but to the people who will be impacted by the job you do.  Channel your “inner-marketer” and think about how you relate to those you serve – imagine a “customer-profile”:

  • who they are – imagine a story about them in your mind (how old they are, where do they live, what’s their gender, family dynamic, sense of style, favorite thing to do, what makes them happy, sad, angry, and what goes on in their life day in and day out)
  • what their problem or struggle might be that is perfectly solved by something you can create for them through your job – imagine what happened to them that they need the work your company does – and more specifically, the work you do at your company.
  • how can you perform that work in a way that makes the biggest difference for that customer – even if you never interact with them directly?
  • who else might be impacted in a positive way because you perfectly solved this customer’s problem?


Living with a connection to a sense of purpose and calling begins in the discovery of what you can uniquely and easily do for others.  When we give what is easy for us to give, we feel happy to give it.  When we happily serve others what naturally follows is that we become more appreciated, respected, trusted and admired for what we bring to the table.  That leads to a sense of fulfillment because we see the value we can bring to others.  That sense of happiness and fulfillment attracts success including the material markers of success (i.e. money, recognition, etc).


Unsure what you uniquely and easily do for others (even in a job you hate)?  Contact me today at 888/560-8233 to schedule a Career Success Insight (“CSI”) Session for only $47.


In 1 hour, get an understanding of something unique to YOU that you can practice to make a difference for others and in return, get yourself on the path to a sustainable sense of job satisfaction in return!



About Gina Calvano

Gina Calvano is a certified coach and Senior Professional in Human Resources, with over 20 years of experience as a talent management professional in both the private and non-profit sectors. With a unique approach, she combines her strategic corporate expertise and accreditations with metaphysics and transformational thinking which has resulted in people all over the world feeling good about themselves and connected to a sense of purpose.

She created the Success Readiness Bootcamp™, a step by step process that enables people to easily discover their unique talents and abilities and match them to majors, jobs, industries and leisure pursuits. Gina is also the co-author of Breakthrough! Inspirational Strategies for an Audaciously Authentic Life with NY Times Best Selling Authors Marci Shimoff, Janet Bray Attwood and Chris Attwood and Powerful Connections Made Easy™ with Aprille Trupiano, and is currently working on her next book — Caged in My Cube: The Turnaround Guide For Loving The Job You Hate.

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